Pelican BioThermal Rebrands to Peli BioThermal

Pelican BioThermal Rebrands to Peli BioThermal

David Williams

Beginning today, we’re unifying our brand across the globe. Our name worldwide is now Peli BioThermal.

After growing its BioPharma Division through acquisitions from 2012 to 2014, Pelican Products, Inc. rebranded the division Pelican BioThermal in the Americas and Peli BioThermal in Europe. The names aligned with Pelican’s existing brands and created a consistent market-specific presence for Pelican. But our work and the work of our customers is increasingly global.

One name creates consistency, as well as heralds the evolving direction of Peli BioThermal. Read our full press release for more information.